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Freistyle AI Atelier

Bespoke websites Not templates Not wizards

Agency quality.
Solo-operator speed.
You own everything.

Freistyle AI Atelier is a premium bespoke website service. Structured intake, written design rationale, delivery in five to thirty days, source code ownership at handoff, and zero recurring fees. Four fixed tiers from $697 to $5,997.

FROM $697DELIVERED IN 5–30 DAYSYOU OWN EVERYTHING
THE MARKET IN 2026

Three ways to get a website. Then there's Atelier.

OPTION ONE

The $29/month builder

Fast to launch. Looks like everyone else's site. You never own the code. The moment you stop paying, the site vanishes.

OPTION TWO

The AI site generator

Produces a site in minutes. Also produces the same site for the 10,000 other businesses that used the same prompt. Indistinguishable output. No strategy. No positioning.

OPTION THREE

The traditional agency

Genuinely bespoke. Also eight to twelve weeks, fifteen to fifty thousand dollars, four rounds of proposals, and a team of account managers between you and the people actually doing the work.

Atelier is the fourth option.

THE ATELIER WAY

Built differently. Sold differently. Owned differently.

A site built for your business — not your industry

Every Atelier project starts with a fifteen-to-twenty-five minute structured intake across nine dimensions of your business, brand, and audience. No templates. No wizards. No two Atelier sites look alike.

You walk away with the keys

Source code in your repo. Deployment in your account. Domain in your registrar. No platform lock-in. No vendor that can disable your site.

Pay once. Own forever.

No subscriptions. No care plans. No hosting-plus upcharges. Your only recurring cost is roughly twelve dollars a year for your domain renewal at your registrar of choice.

Five to thirty days, not five to thirty weeks

Determinate timelines per tier. No discovery phases that stretch into months. No handoffs between account manager, strategist, designer, and developer.

Every Atelier site is built by Dominic, personally. No subcontractors. No account managers. One signature on the work.

FOUR TIERS

One service. Four ways to start.

Four tiers. One questionnaire. The price you see is the price you pay.

From a single premium landing page to a fully custom flagship site. Pick the tier that matches your business stage — upgrade to the next tier anytime.

HOW IT WORKS

Six steps from brief to launch.

No discovery calls. No endless proposal rounds. No subcontractor handoffs. Just a clean, determinate process from day one to launch day.

Complete the intake

Fifteen to twenty-five minutes of structured questions across brand, audience, scope, design direction, content, and compliance. This replaces every discovery call, proposal round, and follow-up email a traditional agency would need.

Pay for your tier

Determinate pricing. What you saw is what you pay. No sales calls.

Receive your design rationale

Before a single line of code is written, you receive a written document explaining why the color palette, typography, sitemap, and layout were chosen — and how each decision serves your stated business goal.

Build phase

Your site is assembled against the brief and the rationale. A staging link is provided as soon as there is something to look at.

Review rounds

Your tier's revision allowance, used as you see fit. Feedback batched via email.

Handoff

Code, deployment, domain, Handoff Guide PDF, and fourteen to sixty days of bug fixes depending on tier. Then a clean break.

YOU OWN EVERYTHING

On launch day, it is all yours.

Most website services keep you on a leash. You pay monthly, you rent access to an editor, and if you stop paying, your site disappears. Atelier works the opposite way. On launch day, everything moves to your accounts, and our involvement ends. Your site is yours — permanently, unconditionally, and with no recurring fees to us.

  • The full website source code, in your own code repository
  • The live deployment, in your own hosting account
  • Your domain, pointing at your site, at your registrar
  • A personalized Handoff Guide explaining how to edit content, swap images, and manage your site
  • A bug-fix window (14 to 60 days depending on tier) to catch anything that breaks
  • Zero ongoing fees to Freistyle AI, ever
  • Zero platform dependency — you can move to any developer or hosting provider at any time
THE OWNERSHIP COMPARISON

What you actually get, compared like-for-like.

Source code in your repo

Wix / Squarespace / Framer
No
Traditional agency
Sometimes
Atelier
Always

Can leave at any time

Wix / Squarespace / Framer
No — locked to platform
Traditional agency
Yes
Atelier
Yes

Ongoing fees to provider

Wix / Squarespace / Framer
$15 to $50 per month
Traditional agency
$0 to $500 per month retainer
Atelier
$0

Fixed delivery date

Wix / Squarespace / Framer
No
Traditional agency
Slips
Atelier
Yes

One person accountable

Wix / Squarespace / Framer
No
Traditional agency
No
Atelier
Yes — Dominic

LAUNCH PRICING

First 5 per tier. Then prices go up.

Atelier is new. The first five successful projects at each tier are delivered at launch pricing. Once a tier hits five 4-star-or-better deliveries, that tier's price resets to its target level.

Landing Launch

$697

then $1,297

Brand Site

$1,497

then $2,497

Authority Site

$2,997

then $4,997

Premium Custom

$5,997

then $9,997

QUESTIONS

Everything you need to know.

If your question is not here, email [email protected] before you buy and we will answer within 24 hours.

What do I actually own at the end?

Everything. The full website source code transfers to your own code repository. The live deployment transfers to your own hosting account. Your domain stays where you bought it and points at your site. Your Handoff Guide explains exactly what you received and where it lives. There are no ongoing fees to Freistyle AI — not for hosting, not for maintenance, not for updates.

Is this built with AI?

Yes. AI is part of the production stack, the same way modern cabinetmakers use power tools. What matters is the result: a bespoke site built to your brief and your brand, not a templated output. Every Atelier site is reviewed, refined, and signed off by a human — Dominic — before it ships. If the answer were simply "AI generated your site," you could get that from a fifty-dollar-a-month builder. You are not here for that.

How is this different from Wix AI, Framer AI, or Lovable?

Those tools generate a site from a prompt. They are excellent at that. What they do not do: research your competitors, write a design rationale tied to your specific business goal, build against a structured brief covering nine dimensions of your business, or hand you production source code you own outright. You are comparing a generator to a service. Different categories.

Will my site look like other Atelier sites?

No. Every project starts from your intake answers — industry, brand personality, audience, loved and hated references, color and typography preferences. The only visual thread between Atelier projects is the quality bar.

Who actually builds my site?

Dominic, personally, with a modern AI-assisted production stack. Not a subcontractor. Not an offshore team. Not a rotating account manager. One person, one signature on the work, every project.

Can I edit my site after launch without a developer?

Yes, for text content and image swaps. Your site is built with a simple content layer that lets you edit headlines, paragraphs, and replace images directly through your code repository's web interface — no terminal, no coding required. The Handoff Guide walks you through every common edit with screenshots. For structural changes (new pages, new features, design changes), you can hire any developer — your code is standard and portable.

How long does it actually take?

Tier 1 (Landing Launch): 5 to 7 calendar days. Tier 2 (Brand Site): 10 to 14 days. Tier 3 (Authority Site): 18 to 21 days. Tier 4 (Premium Custom): 25 to 30 days. These timelines assume you respond to design approval and review rounds within 48 hours each. If you delay, your launch date shifts accordingly.

What if I don't like the design?

Every tier includes revision rounds (2 for Tier 1, up to 5 for Tier 4). You review the design direction before build begins, and again at staging before launch. Revisions are executed in batched feedback rounds by email — no live calls required. If you need more revisions than your tier includes, additional rounds are $197 each.

What happens if something breaks after launch?

Every tier includes a bug-fix window: 14 days for Tier 1, 30 days for Tiers 2 and 3, 60 days for Tier 4. During this window we fix any functional bugs at no extra cost. This covers bugs only — not new features, not design changes, not content additions. After the window closes, the engagement is complete.

Can I get a refund?

All sales are final once work has begun. For Tier 1, work begins within 24 hours of payment, so refunds are generally not available after checkout. For Tiers 2, 3, and 4, you pay in three milestones (50% kickoff, 25% design approval, 25% launch), and each milestone is non-refundable once its work is delivered. This is why the intake quiz is so detailed — to make sure we are the right fit before you pay anything.

Ready to own your website?

Start the intake. We'll ask about your business, your goals, and your brand. The quiz calculates your exact price. Pay once. Launch in days.

15–25 minutes · Determinate pricing · No sales calls · No obligation